​Of Blind Men, Elephants and Organization Charts

Wikipedia's brilliantly sums up the essence of the famous story of blind men and an elephant - "the parable implies that one's subjective experience can be true, but that such experience is inherently limited by its failure to account for other truths or a totality of truth."

Now change the lens: Replace blind men by seller's organization while the buyer's company is the elephant. The blind men is an assorted team of a new account manager who is touching the tusk of the elephant for the first time, a support executive who had touched the tail, a tele-sales guy who had wandered between the legs of the animal, a seasoned executive who knows all about animals and is clear that the trunk is the snake. And then there is a marketing team member who did not get a chance to touch but was actually the one who sniffed it in first place.
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Add a layer of complexity - there is a constant change in the elephant after each quarterly forecasts and esp. after year end results. And not that it matters here but the elephant could be blind too. It could be so big that the animal is not clear about his own parts.

But what if the blind men were to sit together in a room and piece their understanding of the elephant in a collaborative way. A constant conversation spanning quarters and financial years. All data points and information about the elephant getting into one place. 
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The function of organization charts in Contactous helps these men to put together their experience and construct a unified description of the elephant. As all touch points (i.e. contact records) are already in the system, the collaborative function of creating and sharing the organization charts lets the seller define the buyer's organization to the best of their knowledge. The "blind men" can add the contacts to the chart at the right hierarchy based on their knowledge. Others within the company who had only heard of the elephant can now begin to see the image and the web of relationships their team has with the buyer.

Not just an elephant but more domesticated animals and few of wild species can be added in the story. It is easy to write the sequel around blind (and wise) men in a petting zoo!